Porter Freight Funding Appoints Katherine Alverson as Director of Marketing
Birmingham, Ala., January 20, 2026 — Porter Freight Funding, a leading freight factoring company dedicated to supporting carriers and fleets nationwide, is pleased to announce the hiring of Katherine Alverson as Director of Marketing. In her role, Alverson will lead Porter Freight Funding’s marketing strategy, brand development, digital performance, and customer communications as the company continues to expand its national footprint and enhance its carrier-first approach.
Alverson brings more than a decade of experience in marketing leadership, brand strategy, and digital growth across transportation, retail, and real estate industries. Most recently, she served as Director of Marketing at Montgomery Transportation Group, where she was promoted after successfully leading marketing and communications initiatives that drove significant revenue growth and brand visibility. Prior to her work in transportation, Alverson served as Brand Content Manager at Books-A-Million, where she led national marketing campaigns and supported large-scale hiring initiatives. She has also held creative leadership roles in real estate, overseeing branding, web design, advertising, and public relations for multi-division organizations.
“Katherine brings a rare combination of strategic thinking, creative execution, and deep digital expertise,” said John Land, President of at Porter Freight Funding. “Her experience driving measurable growth, paired with her collaborative leadership style, aligns perfectly with our commitment to delivering exceptional service and value to carriers.”
Alverson holds a Bachelor of Arts in Arts Management with a minor in Business Administration from the College of Charleston and graduated from Mountain Brook High School in Birmingham, AL. “I’m excited to join Porter Freight Funding and be part of a team that truly puts customers first,” said Alverson. “Porter’s reputation for transparency, responsiveness, and real human support sets it apart, and I look forward to helping tell that story while supporting the company’s continued growth.” To learn more about Porter Freight Funding and its services, visit https://porterfreightfunding.com.
About Porter Freight
Funding Porter Freight Funding is a top-rated freight factoring company providing financial solutions to transportation companies nationwide. The company helps carriers improve cash flow and maintain financial stability through a hands-on service model and responsive support team. With offices in New York, South Dakota, Birmingham and Hartselle, Alabama, and Dallas, Texas,
Porter Freight Funding combines national reach with localized expertise to support carriers at every stage of growth. For more information, visit https://porterfreightfunding.com.